Projecting on Buildings

7 04 2010

“So this was a really sweet project. Ricky and the boys hoisted 5 20K Christies up to the 4th floor balcony overlooking the plaza. The other two were stacked away on the ground and off at a 40 degree angle from the smaller building.

We modeled the entire space in 3D and then created media for it in 3DSMax. Very cool.

The media we created was designed to work directly with the architecture and synchronized to a music track created by our own Alex Oropeza. Some of the new guys did some really amazing work with the media, and the FireFrame software did the trick by synchronizing and blending all the projectors and fitting it perfectly with the old SF Mint building.

The project was commissioned by one of our clients, McAfee, who are great to work with and really creative.

Anyway, the project was amazing and may tour. Stand by.”

“We got invited along to do some video mapping projections at a private festival in the North East of England. The theme and logo of the party was the heart. We spent a couple of weeks in the studio creating the show which opened the party.”

“Palnoise is using this technique known as mapping to project video, effects and optical ilusions on a physical objects like buildings, cars, design pieces or ordinary objects.

Architectural projection on the facade of El Jardí theater building in Figueres to celebrate the inaugural ceremony of Giroscopi Cultural.
Created by: palnoise (video mapping) + hitch (sound design)

http://www.palnoise.org
info@palnoise.org”

[Vimeo http://vimeo.com/5595869%5D

“The conception of this project consistently derives from its underlying architecture – the theoretic conception and visual pattern of the Hamburg Kunsthalle. The Basic idea of narration was to dissolve and break through the strict architecture of O. M. Ungers “Galerie der Gegenwart”. Resultant permeabilty of the solid facade uncovers different interpretations of conception, geometry and aesthetics expressed through graphics and movement. A situation of reflexivity evolves – describing the constitution and spacious perception of this location by means of the building itself.”

Production: urbanscreen.com
Art Direction: Daniel Rossa
Technical Director: Thorsten Bauer
3D-Design: David Starmann
Sound Design: Jonas Wiese
Realized with mxwendler.net mediaserver

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